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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Journey Design, Activation and Analytics | 15% | - Reporting, analytics and optimization - Campaign activation and delivery - Customer journey design |
| Interaction Studio Fundamentals | 20% | - Platform navigation and interface - Solution overview and architecture - Core capabilities and use cases |
| Setup and Administration | 20% | - User roles and permissions - Compliance and data governance - Account and workspace configuration |
| Audience Segmentation and Personalization | 20% | - Content creation and personalization rules - Audience builder and segmentation logic - Rule-based and Einstein-powered decisioning |
| Data Integration and Management | 25% | - Integration with Salesforce and Marketing Cloud - Data sources and identity resolution - Sitemap configuration |
Salesforce Interaction Studio Accredited Professional Sample Questions:
Which ingredient shows a vistor products or content based on a "people like me" algorithm?
- A. Co Browser
- B. Similar Items
- C. Trending
- D. Collaborative Filtering
A marketer would like to display the most common products purchasedby previous buyers along with the main item on a product page, which ingredient would they need to use in the recipe?
- A. Co-Buy
- B. Similar Items
- C. Co-Browse
- D. Trending
If a developer needs to test a website where a beacon from a different dataset has been deployed, which feature of the Evergage Launcher needs to be enabled to simulate?
- A. Inject SDK
- B. Developer tools
- C. Campaign Debugger
- D. Force SDK URL
What can you learn from segment compare on the segment detail tab?
- A. To compare users, engagement activity and other actions across segments displayed
- B. To view individual users that are part of the segment
- C. To understand view time purchases attributes revenue by category
- D. To understand what campaign use the segment for targeting
What two features of interaction studio can be used in an open-time email campaign?
- A. Recipe
- B. Attribute
- C. Survey
- D. Promotion
Murphy -
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